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The UC Fit Guide

Size Guide

Every pair we ship is hand-finished in our Cape Town workshop, so getting the fit right first time matters. Use the chart below to convert between UK, EU, US Men's, US Women's and true foot length (cm). If you're between sizes on a Jordan, AF1 or Dunk, we recommend sizing up. On runners and knits (Yeezy, NMD, Ultra Boost), stick to your true size.

Sneaker Size Conversion

UKEUUS Men'sUS Women'sFoot Length
UK 3EU 35.5US 4US 5.522 cm
UK 4EU 37US 5US 6.523 cm
UK 5EU 38US 6US 7.524 cm
UK 6EU 39.5US 7US 8.525 cm
UK 7EU 41US 8US 9.526 cm
UK 8EU 42US 9US 10.527 cm
UK 9EU 43US 10US 11.528 cm
UK 10EU 44.5US 11US 12.529 cm
UK 11EU 46US 12US 13.530 cm
UK 12EU 47US 13US 14.531 cm

Conversions are a guide. Fit varies slightly between silhouettes and brands.

How to Measure Your Foot

  1. 1

    Stand on a blank sheet of A4 paper with your heel flush against a wall. Wear the socks you'd usually wear with sneakers.

  2. 2

    Mark the tip of your longest toe on the paper with a pen held vertically.

  3. 3

    Measure from the edge of the paper (your heel) to the mark in centimetres. Repeat on the other foot — use the longer measurement.

  4. 4

    Match your measurement to the Foot Length column above. That's your true UK size.

Jordans & Dunks

Run about half a size small. If you're between, size up.

Runners & Knits

Yeezy, NMD, Ultra Boost, 550s — go true to your UK size.

Wide Feet?

Court silhouettes (AF1, Blazer) fit wider. Runners feel narrower — size up half.

The UC Promise

Sized wrong? We'll swap it.

Every UptownCustoms order comes with a free size-swap on unworn pairs within 30 days. Order your usual size — if it doesn't fit, we'll courier the right size to your door and collect the original at no charge. That's the UC guarantee.

Still unsure?

Message the workshop at sales@uptowncustoms.com with the pair you're after and your foot length — we'll size you up personally.